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Case Study with TrueContext

TrueContext Accelerates AI Adoption Across GTM and Leadership Teams

How TrueContext built confidence, custom AI assistants, and company-wide Copilot skills in two weeks

Fast Facts

Client: TrueContext

Industry: Field Service Productivity

Employees Trained: 50

Teams Included: GTM, People and Culture, Leadership

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The Challenge

TrueContext rolled out Copilot licenses to 50 employees, but experimentation was inconsistent, and teams lacked clear workflows for applying AI in their roles.

GTM and leadership teams needed:

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  • A solid understanding of how AI and LLMs work

  • Hands-on, practical training

  • Reliable example workflows

  • Role-specific guidance for communication, planning, coaching, and documentation

 

The technology was available, but employees were not yet enabled to use it consistently or confidently.

 

The Solution

TrueContext partnered with Gravi AI to deliver a fast, practical training program designed to drive immediate adoption and long-term confidence.

 

Live Training

  • AI Foundations 101Creates a shared baseline for how AI and large language models work, where they add value, and how to use them responsibly.

  • Build Your Own AI AssistantEach participant created a custom assistant with system instructions, example prompts, and guardrails for quality. Every employee left with a functional assistant inside Copilot or ChatGPT to support their daily responsibilities.

 

On-Demand Courses

  • Prompt Engineering 101: Talking to AI

  • AI in My Role: Practical Applications by Function

  • Responsible AI Use

  • Evolving With AI: Focus on Outcomes instead of Output

  • AI Strategy for Modern Leaders

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These modules reinforced learning and supported continued skill development after the live training.

 

The Results

1. Confidence increased across the organization

Employees who were hesitant with Copilot began using AI with greater clarity.

2. Every participant built a functional assistant

The hands-on creation process removed barriers and gave teams a practical tool they could apply immediately.

3. GTM and leadership became internal champions

Teams began sharing prompts, examples, and early wins, which built momentum across the company.

4. The team quickly asked for more

High engagement led to requests for deeper workflow integration and advanced sessions.

 

Why It Worked​

The program brought together:

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  • A clear, structured foundation

  • Role-aligned workflows

  • Hands-on practice

  • Durable reference materials

  • Safe and secure frameworks for data

  • A shared understanding of responsible AI use

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“Our team was already eager to learn more about AI. Gravi AI’s training opened their eyes to what is truly possible with Copilot and gave them a strong foundation to increase their capabilities quickly and start seeing wins.”

Jessi Nixon, Director of People and Culture

“The Gravi AI program was exactly what we needed. I love that every team member walked away with a custom assistant tailored to their role. That immediate impact will have ripple effects across our business.”

Alvaro Pombo, CEO

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